So Hasbro wants to go in a different direction (more like jumping the amine bandwagon if you ask), then fine. A cartoon is a great move. But you need product to be under 10 CAN bucks for parents to consider buying a few Sigma Six figures in order to justify the cartoon existence. The 15 US price tag will be a deterrent for most parents. They might buy one but not 2 or 3 figures within this North American economy (i.e. higher taxes, higher bills, anti-war etc.). Also there are other toy lines out there like Ninja Turtles, Power Rangers etc. that sell for less than 10 bucks. Kids can bitch and whine all they want. It's the parents that have to shell out for the product.
And I maintain the guys now running the GI JOE department don't have a clue. They want to make money but yet double productions costs (i.e 3 3/4 to 8") to launch Sigma Six. Isn't petroleum demand is getting higher? Didn't they whine the reason why the o-rings were first removed was because they were an added production expense :roll:. So lets go to 8" of plastic to market the brand. Why are other companies including Toy Biz going with 4" figures now? Why not release Sigma Six in 3 3/4 single packs instead for 4 US, so they can sell instead of becoming peg warmers? A cheaper product will move faster than an expensive one. I don't need to work in the toy or cartoon business to figure out dumb business practices.
